Please use this identifier to cite or link to this item: http://thuvien.due.udn.vn:8080/dspace/handle/TVDHKT/16771
Title: Marketing insights from A to Z : 80 concepts every manager needs to know
Authors: Philip Kotler
Keywords: Marketing
Issue Date: 2003
Publisher: John Wiley & Sons, Inc
Appears in Collections:Kinh Tế

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